Effective Training Videos
Much like the preparation a college professor needs in order to develop an informative, engaging course for students, a training video requires skilled preparation. You need a video package that’s both clear enough to relay the necessary information and compelling enough to hold the attention of viewers.
Why do I need a training video?
When you face the challenge of on-boarding new employees or re-training some of your staff, it can be rife with communication setbacks. Job one involves getting the new ones trained so they’re up to speed or get in gear with the retraining so valuable time doesn’t affect company productivity. Whatever mode of communication you choose to relay information, it’s important that the content is comprehensive and the format is engaging.
Did you know that investing in a training video is likely to make your company more profitable? You can cut your costs as a business owner through the use of training videos, because it saves the overhead required to keep enough personnel on staff whose job it is to teach and supervise during employee training periods. The beauty of video production training, however, is that you complete the instruction one time and it does the work for you as many times as you choose to use it.
Also, the go-to staff members on your team aren’t getting interrupted by questions from junior level employees. For instance, if your senior sales men and women are getting barraged with questions, like “How do you operate the printer?” that adds up to fewer company sales. Every workplace has that one employee who is so proficient, so competent, that every division wants a piece of his/her time and talents. Answer the new hires’ questions on video and you defuse some of that.
Through online learning you are also able to grow your company by hiring from remote locations. A small business can begin to operate on an international scale when employees can be hired and trained abroad through corporate training video production.
What goes into training video production?
While spending an afternoon on YouTube may convince you that all you have to do is “stand and shoot,” it really isn’t the case. At Coldea Productions, we bring our experience to the table and together with you, we carefully craft a video that most effectively communicates the material you require.
In addition to simply having the know-how of a coach, you need superior technical skills to get results. But, at the get-go, you have to strategize, which is one of the most important phases of the entire project: creating a plan.
It is the first step, in fact, and includes such features as:
- Define success. What is your end goal?
- Determine the scope. Who will use it and for what purpose?
- Write a solid script. Is it clear and detailed?
A new employee’s view of the company will be influenced by materials presented during the initial hiring period, which is why it’s essential to have a professional video for training. Certain details can’t fall through the cracks, such as accurate, step-by-step instruction. Assuming that workers already know all of the basics is often a mistake. Like computer software design, you have to give adequate attention to each phase of instruction.
After the work you’ve done following up on candidates from a head hunter, then the massive amount of paperwork done by human resources, you don’t want to lose valuable new hires because of a less-than-impressive training period. That’s why it’s in your best interest to present the best training video possible.
Where do you get great training videos?
Whether you have a small business and simply need an expedient mode of informing your newest staff of the policies and procedures for their new jobs, or you’re a bigger firm with broader goals, corporate training videos are useful. And you need seasoned videographers to complete the project for you.
Our team has a strong filmmaking background, able to provide you with a package that’s free from amateurish dialogue and mediocre technical quality. We know how to advise you – beginning to end, developing strategy at the start and ending with an impressive, informative video for training at your disposal.
Company training videos are a great way to begin if you have plans to offer online classes to your staff members or make changes to your modus operandi and need the assurance that every employee “gets it.” We have the skill sets and technical experience to put together a package that meets your goals. You can keep your talents firmly focused on your workplace success while we create a training video with the instructional features you need. Like our product video packages, you get a useful tool to add to your company’s assets.
Once we find your target audience and set goals, we have scriptwriters to nail your message. Our clean, direct approach is accompanied by technical precision, state-of-the-art equipment and filmmaking know-how. We have the use of drones for video, when appropriate, and an expertise in video editing. If you want added features, such as a closed caption track or an interactive quiz, for instance, we do it.
We create training videos you can share with the quality that represents your company’s image. A training video is the most efficient route to relaying new information to existing staff members and preparing new employees for productive service. We tailor it to your needs to produce a package that is more informative than your other options, which gives principals in the company the freedom to continue their valuable responsibilities.