Video Production Marketing

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The Importance of Storytelling in Video Marketing

As digital marketers, we understand the importance of creating engaging content to capture our target audience’s attention. With new audiences responding well to visuals in marketing, video marketing has become crucial in reaching and engaging with potential customers. However, presenting …

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How to Use Your Video for Branding with a Logo

Video marketing and branding is a hot topic in today’s fast-paced consumer environment, and no wonder! The average internet-user spends about 100 minutes per day watching video content, and 88 percent of marketers list video as providing a high return …

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Video Marketing Trends This 2022

Video is steadily taking over as the most effective and efficient content form today. With the ability to raise conversion rates by just under 90%, video marketing is becoming a must-have in most brands’ arsenal. Consequently, in 2022, video content is going …

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How To Turn Followers Into Clients

Social media has revolutionized the face of marketing for businesses. Today, everyone aims to build a brand presence and gather a string of loyal followers. But is getting more followers the end goal for a thriving business? The answer is …

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Video Production Process Flow Chart

In marketing, video is king. Most platforms are moving to a video-first algorithm that prioritizes motion. But, even a simple social media video requires some thought. Whether you’re creating a 15-second video ad or planning a 2-hour short film, having …

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