TikTok, the popular social media app that allows iPhone and Android users to create and share videos, has made its way into the business world. It’s a powerful marketing tool that can connect you with your customers in a whole new way. This article will help you decide if this is the right platform for […]
Video marketing and branding is a hot topic in today’s fast-paced consumer environment, and no wonder! The average internet-user spends about 100 minutes per day watching video content, and 88 percent of marketers list video as providing a high return on investment.
In short, video is an excellent modality for effective branding.
But it isn’t just about […]
Product photography is a tried and tested advertising strategy that utilizes images to give potential customers a glimpse into something they might want to purchase. Every industry makes use of this particular method, with the fashion industry being one of the most notable examples. Magazines publish images from professional shoots or runways to showcase to readers the […]